The W. Frank Barton School of Business at 蹤獲扦has announced Curt Coffman as its Fall 2023 Executive-in-Residence. Coffman is the founder of The Coffman Organization and co-author of New York Times bestsellers, First Break All the Rules: What the Worlds Greatest Managers Do Differently and Culture Eats Strategy for Lunch. As Executive-in-Residence, Coffman will provide mentorship opportunities to students, exchange ideas with Barton School faculty and staff, and host a conversation with industry leaders. The theme of his residency and title of his keynote presentation is The Power of You: New Formula for Growth! Following the keynote, Coffman will distribute and sign two of his books to those in attendance.