AACRAO maintains a long history as a leader in enrollment services. Included below is a list of select publications which highlight AACRAO's expertise.
Building Student-Centric Processes A Guide to Business Process Analysis and Reengineering
Changing Demographics: Why Nontraditional Students Should Matter to Enrollment Managers
and What They Can Do to Attract Them
Ensuring a Successful Enrollment-Related Technology Implementation
Managing Evolving Technology Needs
SEM and Institutional Success: Integrating Enrollment, Finance and Student
Strategic Enrollment Management: Transforming Higher Education
A full listing of AACRAO publications can be found at