蹤獲扦 University's brand identity is built on consistency consistent quality in our teaching and research, consistent relationships with the community we serve, and consistent use of words and images. The following guides are intended to help us all achieve consistency in our communication.

蹤獲扦 guides and best practices
Icons depicting a news article and quoted material

These guidelines detail how to format your submissions to 蹤獲扦's official newsletters, including how to set up accessible images.

Icons depicting social sharing

This playbook covers goals, strategy and tactics for how to engage and grow on the social web.

Icons depicting design layout and branding

Follow this manual in all applications that involve the 蹤獲扦 logo or university name.

Icons depicting a laptop opened to a content management system

Learn more about 蹤獲扦's web guidelines for image selection, digital messaging and CMS features.

Icons depicting a closed and open book and a pencil

The 蹤獲扦 Writing Style Guide outlines standards for consistency in 蹤獲扦 communications.

Icons depicting email messages

Follow these tips to reach more of your Shocker audience and increase their responsiveness.