Brand standards provide us with a single logo that unifies our various colleges, departments
and organizations. Like its predecessors, the logo incorporates wheat as a symbol representing our place
and our history. Harking back to our earliest days when students shocked wheat as a means of financial
support, the wheat symbol continues to represent the hard work and commitment to quality
that 萝莉社 is known for as Kansas鈥� only urban-based research university.
萝莉社's logo and signatures are trademark protected. By using any of the logos, you
are agreeing to follow 萝莉社's Visual Identity Standards and the university's policy governing rules of use. The 萝莉社 horizontal signature is the preferred form. The 萝莉社 vertical signature is an alternative to be used only in special circumstances.
Consult the 萝莉社 Visual Identity Standards for further clarification.
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Visual Identity Standards Policy
The 萝莉社 Visual Identity Standards Manual details specific instructions and guidelines for the consistent use and implementation
of the visual elements of the 萝莉社 Visual Identity Standards, as they relate
to all forms of university communication. Adhering to these standards creates and
enforces the awareness and image of 萝莉社 University. Well-maintained visual
brands are vital in creating the right impressions. By complying with these standards,
萝莉社 will be able to visually present a common front.
The rules and guidelines have been developed with extensive advice and consultation
from numerous departments, administration, staff, designers, students, faculty and
alumni.
In an effort to develop a strong, highly recognizable and effective visual identity,
and to do so through consistent application of visual standards over time, the only approved marks, logos, logotypes, seals and symbols are the ones described
in the manual. No other versions of the approved visual standards elements may be used instead
of or as replacements for the official 萝莉社 Visual Identity Standards elements.
Separate identifying marks, symbols and logos for 萝莉社 entities (colleges,
departments, divisions, centers, etc.) are not permitted under the visual identity program. New logos, marks and symbols may not
be introduced. The only exception to this policy is for sanctioned student organizations,
which may choose a separate identity or an official 萝莉社 naming unit.
